Q&A: Loyalty and Brand's Role Across the Traveler Journey
Travelers today see brand loyalty as much more than a transactional way to earn points and rewards. In this age of personalization, brands are having to adjust to be more conscious and mindful of what’s important to each individual traveler. That means putting insights into action to deliver experiences that reflect customer preferences, which often change from trip to trip.
Furthermore, global travel has become much more complex, and people have become hyper-aware of its potential hiccups. If they need assistance at any point during the booking process, or if something does go awry during a trip, travelers want more than concessions — they want care.
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GBTA: Survey Sentiment 'Bodes Well' for 2024 Business Travel
Most travel buyers expect business travel spending and volume to increase in 2024 compared with last year, with costs ranking as their top concern for the year, according to a Global Business Travel Association poll of 707 travel buyers, suppliers and industry professionals.
The survey—fielded Jan. 9-22 with respondents from around the world, half of whom were travel buyers or procurement professionals—showed 59 percent of travel buyers said they expect business travel volume to increase year over year in 2024. Only 9 percent of total buyer respondents said that increase would be 20 percent or more, while half said volumes would increase by up to 20 percent.
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How to Find Hidden Cameras in Hotels and House Rentals
Hidden cameras are being found in hotel rooms, house rentals, cruise ships, and even airplane bathrooms, leaving many travelers to wonder:
“Could a hidden camera be watching me?”
Spycams, as they’re called, are getting smaller, harder to find and easier to buy.
From alarm clocks to air fresheners, water bottles and toothbrush holders, cameras come embedded in common household items that seamlessly blend with home decor. They can be purchased in shops or online, and through retailers like Amazon and Walmart.
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